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Rethinking How to Market to Women

Discover the 10 disconnects still shaping marketing to women and learn how aligning strategy with real experience builds trust and long-term growth.

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Building Stronger B2B Partnerships

JPL Lead Account Manager Jill Sailer offers practical advice for navigating multi-agency B2B partnerships—how to prioritize competing demands, set agencies up for success and build the clarity and communication that drive stronger results.

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JPL and New Holland Win Gold at 2026 Best of NAMA Award

JPL and New Holland win Gold at the 2026 Best of NAMA Awards for branding, product launch and social—celebrating strategy, storytelling and impact.

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How Healthcare Marketers Can Win the Menopause Market

The FDA’s HRT ruling has reignited the menopause market. Learn how healthcare marketers can seize the opportunity with trust, science and strategic storytelling.

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Webinar: The Trust Shortcut

Parents trust people—not ads. In this webinar, we'll share how brands are using influencer content to build trust, visibility and results with parent audiences. Featuring real-world strategies and a Soccer Shots case study, you’ll learn how to approach influencer partnerships with confidence.

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Webinar: Find Me First

AI is rewriting the rules of search—serving answers from ChatGPT, Google, TikTok and more without a single click to your site. In this actionable webinar, JPL’s search and media leaders share how to keep your brand visible, trusted and surfaced in an AI-powered, zero-click world.

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Wellness in Motion: How Parents Manage Family Health

Learn how brands can help parents build real-world wellness systems through smart content, connected tools and authentic storytelling.

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The Path to Personalization

JPL Manager of Analytics Sam Hofman breaks down the practical steps marketers can take to progress along the path to personalization.

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Data Governance Is the New Growth Hack

Explore how clean data powers AI, enables personalization, and aligns sales, marketing and ops for scalable ROI.

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Closing the Pediatric Trust Gap

Trust is earned in pediatric marketing. Here’s how credibility and connection shape lasting relationships with today’s parents.

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The Family-Focused Paid Media Funnel That Works

Discover how to connect with parents at every stage of the funnel—from broad awareness to trust—with a smarter, family-first paid media strategy.

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AI Answers & Health Searches: How to Stay Visible to Parents

AI Overviews are changing how parents search for pediatric help. Learn how to adapt your content strategy to stay visible and drive action.

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