Insights
April 15, 2024
Don’t Check the Box on Search
We interviewed JPL’s Manager of Search, Torin Keefer, about the solutions to challenges B2B marketers are facing today.
Insights
April 10, 2024
Don’t Just Report Organizational Changes—Give Employees Reasons to Stay
Change communication is not only an opportunity to inform employees. It can also be used to re-recruit employees by reminding them why you continue to be where they want to work.
Insights
April 10, 2024
Swipe, Click, Buy: How Social Media Shapes Parental Decisions
Social media has become a core part of parents’ daily routines. To connect with them, you must have a robust social media marketing strategy.
News
April 10, 2024
How We’re Embracing AI
A core part of our culture is embracing new technology, and AI has been no exception. Here’s how we’re making AI approachable and actionable for JPL, and in turn, for our clients.
News
March 29, 2024
JPL Recognized for Outstanding Creative at Educational Advertising Awards
We’re excited to announce that we have won multiple golds in the 39th Annual Educational Advertising Awards.
Insights
February 19, 2024
The Power of Personalization
The rise of personalized education is not just an education trend but a transformative shift that has the potential to revolutionize the way we approach education marketing.
Insights
February 15, 2024
Unveiling the Value of Influencers in Healthcare Marketing
Adding influencers is a powerful way for healthcare brands to reach new audiences, build trust and credibility, and drive patient engagement.
Insights
February 13, 2024
How We Use Event Technology to Engage Attendees and Drive Impact
Technology has revolutionized how we produce events for clients. From planning and creative to analyzing the ROI of an event, our events team stays on top of the latest in event tech to ensure we’re producing experiences that deliver excitement and impact.
Insights
February 12, 2024
A B2B Marketer’s Challenge: Stop Focusing on Features
The difference maker in B2B marketing comes when a brand breaks away from what’s routine and distinguishes itself from the pack.
Insights
February 12, 2024
Need to Increase Employee Engagement? Set Managers Up for Success
Managers are not only the glue that holds an organization together, but also the key to unlocking its potential.
Insights
December 4, 2023
The Job Candidate Experience Matters
An impressive job candidate experience can up your wow factor and drive hiring success.
News
November 9, 2023
JPL Opens New Experiential Lab
JPL’s experiential lab showcases creative applications of technology that can be used in events to engage attendees. Beyond seeing demos, team members and clients can experience newer technologies such as Virtual Reality (VR), Augmented Reality (AR) and other new ways to visualize and interact with brands, products, environments and complex concepts.
