Building Enrollment and Belonging
Paskill, JPL’s higher ed division, is a Top 10 Higher Education Marketing Agency. For over three decades, we’ve been the secret weapon behind colleges and universities that dare to stand out. As part of JPL, we combine battle-tested higher ed expertise with cutting-edge creative and digital firepower.
Expertise
We’ve worked with over 600 educational institutions—spanning two- and four-year colleges and universities across the country—with a variety of expertise in specific student and influencer audiences.
Community colleges
Faith-based institutions
First-gen college students
Health sciences schools
Challenges
we solve
We put your ideal students at the heart of every strategy, helping them envision their future on your campus. We’ll help you create an enrollment marketing strategy informed by data and built for today’s intense competition for students.
Growing enrollment
With rising tuition and fewer high school graduates, schools compete for a shrinking student pool. We strengthen key metrics—quality leads, application volume and yield rates—to attract right-fit prospects.
Evolving your website
Your website must perform for multiple audiences: prospects, students, alumni, parents, donors and faculty. We strengthen its design, speed and function to deliver a great digital experience for each one.
Elevating brand & messaging
Real brand value runs deeper than a slogan or logo. We help you build a consistent brand identity that stands out by showing—not just saying—what makes you different.
