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Soccer Shots wanted to evolve the brand’s digital experience to benefit the families, 200+ franchise owners and the corporate brand. The website needed to function as an easy-to-use enrollment tool that expressed the brand’s commitment to families and captured high search visibility.


JPL partnered closely with the Soccer Shots in-house design team to redesign the consumer-facing website. Our goal: provide a unique and inspiring brand and user experience that leads to enrollment conversions.

The new Soccer Shots website is energetic, welcoming and search engine friendly. It’s designed to guide people to identify their location quickly so they can be served dynamic, relevant content. The new site integrates with Soccer Shots’ existing point of sale (POS) system and software for franchisees. In addition, the integration allows them to create customized local pages that adhere to Soccer Shots’ brand standards while maintaining website best practices for search engine success.

Soccershots homepage on desktop
soccershots locations webpage
soccershots locations webpage zoomed in
soccershots stronger youth page
soccershots site on mobile
soccershots about page
JPL triangles logo markRelentless Evolution™


471 JPL Wick Drive
Harrisburg, PA 17111


1411 Broadway
New York, NY 10018


One Roberts Avenue
Glenside, PA 19038