JPL and New Holland earn national Gold at the 2026 Best of NAMA Awards for the Twin Rotor® 50th Anniversary campaign, created in partnership with MS Graphics.
Discover the 10 disconnects still shaping marketing to women and learn how aligning strategy with real experience builds trust and long-term growth.
The biggest constraint on B2B performance isn’t capability. It’s cohesion. Discover how adopting an integrator mindset helps B2B marketers align teams, connect tools and turn coordination into competitive advantage.
JPL Lead Account Manager Jill Sailer offers practical advice for navigating multi-agency B2B partnerships—how to prioritize competing demands, set agencies up for success and build the clarity and communication that drive stronger results.
JPL and New Holland win Gold at the 2026 Best of NAMA Awards for branding, product launch and social—celebrating strategy, storytelling and impact.
Watch JPL’s event and experience experts explain what’s working right now in live and hybrid events—and how to measure real-time audience response with LEAP.
Want your brand to be felt, not just seen? Here’s how branded experiences are reshaping audience engagement.
Discover why Teams and Zoom fall short for high-stakes events—and how to create immersive, branded virtual experiences that truly engage.
As digital fatigue grows, B2B brands are rediscovering the power of real, human experiences.
Discover how internal comms can drive deeper connection and impact by borrowing proven tactics from modern workplace training—think immersive, action-driven experiences that people actually remember.
B2B marketing must shift from pushing proof points to earning trust. Explore how human-first strategies create relevance through real voices, culture and connection.
Most healthcare brands are missing the mark with women by failing to build trust, reflect complexity or empower real decisions. Here's how to fix it.
