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Unveiling the Value of Influencers in Healthcare Marketing

Adding influencers is a powerful way for healthcare brands to reach new audiences, build trust and credibility, and drive patient engagement.

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A B2B Marketer’s Challenge: Stop Focusing on Features

The difference maker in B2B marketing comes when a brand breaks away from what’s routine and distinguishes itself from the pack.

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Unlock User Insights with Usability Testing

By observing user behavior in real time, usability testing can uncover both issues and opportunities to improve the overall user experience in unexpected ways.

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How Active Media Management Drives Above-Market Growth

Using an Active Media Management approach enables us to analyze and improve campaign performance while providing clients with higher-level insights to feed back into their business strategy.

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Is Your Healthcare Organization Meeting Patients’ Digital Demand?

Today's healthcare marketplace demands an optimal in person and online patient experience. Is your organization ready to meet the digital demand?

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Drive Results with Better Digital Ad Targeting

Digital advertising can deliver hyper-specific audience targeting and actionable insights. But you need a disciplined, data-driven approach.

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Ad Fraud Can Waste Your Budget, Hurt Your Brand and Sink Your Digital Ad Campaign

Don't let ad fraud ruin your campaign. Learn more about common forms of fraud and how to protect your company.

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