Parents want brands to make their lives easier. These seven strategies can help you set the foundation for long-term connections with this key audience.
Embracing accessibility is much more than a moral obligation—it can become a strategic advantage for your brand that drives creativity, innovation and long-term success in the digital landscape.
Join social content expert Kevin Knezic as he dives into how creativity has become a powerful tool for differentiating brands on social media.
We interviewed JPL’s Senior Digital Content and UX Writer, Shaun Fitzpatrick, about how to master B2B thought leadership.
Algorithms, machine learning and AI have huge potential to drive outstanding results. But they are only as effective as the data they process. Here’s how you fix it.
Fostering an inclusive culture can help you meet legal requirements for accessibility and enhance your brand reputation, customer loyalty and employee satisfaction.
Regardless of what gets you to the starting line, beginning your accessibility journey doesn’t need to be intimidating. Here are the steps we follow.
For brands seeking to build authentic connections and influence parent choices, influencer marketing presents an incredible opportunity.
Explore how JPL helped the Pennsylvania Health Care Cost Containment Council (PHC4) make their healthcare data available to Pennsylvania’s healthcare consumers.
We interviewed JPL’s Manager of Search, Torin Keefer, about the solutions to challenges B2B marketers are facing today.
Social media has become a core part of parents’ daily routines. To connect with them, you must have a robust social media marketing strategy.
A core part of our culture is embracing new technology, and AI has been no exception. Here’s how we’re making AI approachable and actionable for JPL, and in turn, for our clients.
