Insights
December 4, 2023
The Job Candidate Experience Matters
An impressive job candidate experience can up your wow factor and drive hiring success.
News
November 21, 2023
New Harrisburg University Digital Media Studio Recognizes JPL and d’Vinci
In recognition of their support for diverse students pursuing careers in interactive media, JPL and its sister company, d’Vinci Interactive, have been awarded naming rights for Harrisburg University’s Digital Media Studio in its new academic tower.
News
November 9, 2023
JPL Opens New Experiential Lab
JPL’s experiential lab showcases creative applications of technology that can be used in events to engage attendees. Beyond seeing demos, team members and clients can experience newer technologies such as Virtual Reality (VR), Augmented Reality (AR) and other new ways to visualize and interact with brands, products, environments and complex concepts.
Insights
October 27, 2023
How Health Systems Can Compete Against the Growing Retail Healthcare Trend
Here are five consumer engagement strategies that will help health systems compete against the rapidly growing retail healthcare trend in the US.
News
September 7, 2023
JPL and d’Vinci Donate Video to The Salvation Army Harrisburg through Intern Program
JPL and d’Vinci summer interns created a pro bono video to help The Salvation Army Harrisburg recruit volunteers.
Insights
August 15, 2023
Unlock User Insights with Usability Testing
By observing user behavior in real time, usability testing can uncover both issues and opportunities to improve the overall user experience in unexpected ways.
Insights
June 8, 2023
What Every Health System Brand Story Needs
A unique and well-told brand story is a crucial tool that helps to humanize your healthcare system and make you relatable to your audiences.
Insights
May 17, 2023
How Active Media Management Drives Above-Market Growth
Using an Active Media Management approach enables us to analyze and improve campaign performance while providing clients with higher-level insights to feed back into their business strategy.
Insights
April 25, 2023
A Parent’s View on Education
Research shows parents believe the quality of education provided to children in the public school system is drastically decreasing, which has raised new expectations around the educational experience.
Insights
April 25, 2023
Getting into the Hearts & Minds of Millennial Parents
Marketing to millennial parents requires a deep-rooted understanding of their aspirations and attitudes, their priorities and preferences.
Insights
April 25, 2023
The Changing World of K-12 Education: Post-Pandemic Shifts & How Brands Can Shape the Future
K-12 organizations must align their brand positioning and services to the latest post-pandemic shifts for impact and growth.
News
March 14, 2023
JPL’s Journey to Drive Value from AI
JPL’s AI POV puts client confidentiality, brand safety, and ethical considerations first. It makes transparency absolute, and we’re now discussing AI with clients every day to ensure we are following their guidelines and direction.
