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JPL + New Holland Earn Gold for Twin Rotor® Campaign

JPL and New Holland earn national Gold at the 2026 Best of NAMA Awards for the Twin Rotor® 50th Anniversary campaign, created in partnership with MS Graphics.

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How LLMs and Influencers Are Reshaping B2B Discoverability

Learn how LLMs, search and influencer marketing are transforming B2B discoverability, visibility and inclusion in AI-generated answers.

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Reddit Is Where B2B Buyers Validate What You Say

B2B buyers are using Reddit to validate decisions, challenge vendor claims and uncover real experiences. Here’s how to evaluate your brand presence on Reddit.

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How We Determine If Influencer Marketing Is the Right Fit for Your Brand

Evaluate whether influencer marketing truly fits your brand, audience and goals—and how a strategic approach drives stronger results, builds trust and supports long-term growth.

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Rethinking How to Market to Women

Discover the 10 disconnects still shaping marketing to women and learn how aligning strategy with real experience builds trust and long-term growth.

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Where Strategy Makes Real Progress

Strategic counsel transforms marketing motion into business progress. Learn how well-timed strategic input helps teams make better decisions, align on what matters and move from deliverables to meaningful outcomes.

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The B2B Integration Advantage

The biggest constraint on B2B performance isn’t capability. It’s cohesion. Discover how adopting an integrator mindset helps B2B marketers align teams, connect tools and turn coordination into competitive advantage.

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Building Stronger B2B Partnerships

JPL Lead Account Manager Jill Sailer offers practical advice for navigating multi-agency B2B partnerships—how to prioritize competing demands, set agencies up for success and build the clarity and communication that drive stronger results.

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JPL and New Holland Win Gold at 2026 Best of NAMA Award

JPL and New Holland win Gold at the 2026 Best of NAMA Awards for branding, product launch and social—celebrating strategy, storytelling and impact.

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Virtual Event: Return on Experience

Watch JPL’s event and experience experts explain what’s working right now in live and hybrid events—and how to measure real-time audience response with LEAP.

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Branded Experiences for Every Space or Vision

Want your brand to be felt, not just seen? Here’s how branded experiences are reshaping audience engagement.

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When Teams Isn’t Enough: How to Level Up Your Virtual Event

Discover why Teams and Zoom fall short for high-stakes events—and how to create immersive, branded virtual experiences that truly engage.

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