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Research, Strategy & Analytics
Shaun Fitzpatrick, JPL Senior Content/UX Writer
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Mastering Thought Leadership in B2B

August 20, 2024
Puzzle with a missing piece coming together
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How to Demonstrate the Value of Internal Communications

August 19, 2024
Broom cleaning up data
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Garbage In, Garbage Out: Unlock Paid Media Success with Better Data

August 19, 2024
Mug and pen with health care infographic
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Decoding the Rise of Health Care Subscription Payment Models

August 19, 2024
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Engage High-Value Audiences for Sustainable Growth

August 19, 2024
Concept of niche audience targeting on a bullseye
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Getting Niche Audience Targeting & Messaging Right

June 5, 2024
Momfluencer and daughter recording a cooking demonstration
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Influencers: The New “Word-of-Mouth”

June 5, 2024
Man with child on shoulders flexing
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Health Care Website Redesign Yields 70% More Engagement in the Content That Matters Most

April 15, 2024
Torin Keefer, JPL Manager, Search.
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Don’t Check the Box on Search

April 15, 2024
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The Power of Personalization

February 19, 2024
Uniqueness, a multi-colored snail takes off on a rocket against the background of snails. Competitive advantage, standing out from the crowd, thinking outside the box.
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A B2B Marketer’s Challenge: Stop Focusing on Features

February 12, 2024
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Unlock User Insights with Usability Testing

August 15, 2023
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