Fostering an inclusive culture can help you meet legal requirements for accessibility and enhance your brand reputation, customer loyalty and employee satisfaction.
Regardless of what gets you to the starting line, beginning your accessibility journey doesn’t need to be intimidating. Here are the steps we follow.
We interviewed JPL’s Associate Creative Director of Experience Design, Virginia Strouphauer, about how live events and experiences can create a lasting impression.
We interviewed JPL’s Manager of Search, Torin Keefer, about the solutions to challenges B2B marketers are facing today.
JPL and d’Vinci summer interns created a pro bono video to help The Salvation Army Harrisburg recruit volunteers.
By observing user behavior in real time, usability testing can uncover both issues and opportunities to improve the overall user experience in unexpected ways.
In recognition of their support for diverse students pursuing careers in interactive media, JPL and its sister company, d’Vinci Interactive, have been awarded naming rights for Harrisburg University’s Digital Media Studio in its new academic tower.
JPL’s experiential lab showcases creative applications of technology that can be used in events to engage attendees. Beyond seeing demos, team members and clients can experience newer technologies such as Virtual Reality (VR), Augmented Reality (AR) and other new ways to visualize and interact with brands, products, environments and complex concepts.
JPL’s AI POV puts client confidentiality, brand safety, and ethical considerations first. It makes transparency absolute, and we’re now discussing AI with clients every day to ensure we are following their guidelines and direction.
We explore the driving factors behind the rise of healthcare subscription payment models and suggest how marketers can use these insights in their everyday messaging strategies.
Connecting with niche audiences through micro-targeting is one of the best ways to break through a crowded space and drive growth in key health care offerings.
Adding influencers is a powerful way for healthcare brands to reach new audiences, build trust and credibility, and drive patient engagement.
